mShift and PebbleRisk Partner to Deliver AI-Powered Risk Assessments for Insurance Brokers
By Lauren Towner · 1 October 2026

Quick Summary
Insurance professionals can now access AI-powered risk assessments directly through the mShift Marketplace following a strategic partnership with PebbleRisk. This integration automates research across 50+ data sources to provide structured risk scores and insights for 21 specialty insurance lines, including Cyber and D&O.
How Does the mShift and PebbleRisk Partnership Improve Risk Assessment?
The collaboration integrates AI-powered risk assessments from PebbleRisk’s Signal Platform into the mShift Marketplace ecosystem. By automating research evidence from more than 50 distinct data sources, the platform removes the burden of manual data collection from brokers and underwriters. This allows insurance professionals to gain deeper understanding of an account's risk profile through structured risk scores and findings. The system is designed to strengthen coverage conversations by providing supporting evidence that can be shared directly with clients and underwriting partners, ensuring that informed placement decisions are made based on real-time intelligence rather than historical guesswork.
Which Specialty Lines Benefit from This AI Integration?
The Signal Platform provides comprehensive risk intelligence across 21 different specialty lines, ensuring broad utility for commercial brokers. Key areas of focus include:
- Directors and Officers (D&O) and Fiduciary Liability.
- Cyber and Technology Errors and Omissions (E&O).
- Employment Practices Liability and Professional Liability.
What Results Has the Signal Platform Delivered for Brokers?
The integration of AI-powered risk assessments has significantly reduced manual research requirements for insurance teams. By delivering automated findings reports, the platform allows professionals to focus on advising rather than data entry. Specific success metrics include:
- Access to 50+ data sources for every assessment.
- Support for 21 specialty lines of insurance.
- Integration with AI-powered data structuring and quoting workflows.
"By making PebbleRisk's Signal assessments available through the mShift Marketplace, we're helping insurance professionals bring greater insight to their client relationships," said Mark Meury, Founder and CEO of Millennial Shift Technologies. "This partnership gives our users access to risk intelligence that supports their expertise, strengthens coverage conversations, and helps them present a more complete picture of an account to underwriting partners."
FF NEWS TAKE:
The adoption of AI-powered risk assessments within a unified marketplace is a significant step toward solving the fragmentation in commercial insurance. By embedding PebbleRisk’s intelligence directly into the mShift workflow, the industry moves away from siloed research tools. This partnership moves the needle by providing brokers with the high-velocity data they need to justify premiums and coverage terms in an increasingly complex risk environment.
Companies in this story: PebbleRisk, Millennial Shift Technologies
People in this story: Mark Meury