Open GI Appoints Former Aviva Executive James Barnard as Group CEO to Drive AI Transformation
By Lauren Towner · 23 September 2026
In brief: Open GI has appointed James Barnard, formerly of Aviva, as its new Group CEO to lead a major AI-driven transformation and support over 600 insurance broker customers across the UK and Ireland.
| New Group CEO | James Barnard |
|---|---|
| Customer Base | 600+ brokers and insurers |
| Industry Experience | Nearly 50 years |
| Primary Markets | UK and Ireland |

Open GI has appointed James Barnard as Group CEO to lead the organisation through its next phase of growth and transformation.
In his new role, James will be responsible for building on Open GI’s established market position, industry expertise and longstanding customer relationships. He will also oversee the continued development of the company’s proposition as Open GI seeks to deliver further value for brokers and support their changing technology requirements.
Having joined from Aviva where he was Chief Operations Officer of Aviva General Insurance, James has held a range of senior technology and operations roles at Aviva as well as at Ardonagh. He brings significant leadership experience and a strong track record of building successful businesses and high-performing teams with an approach that focuses on customers, people and innovation across the board.
Commenting on his arrival, Peter Thompson, Group Chair of Open GI, said:
“We are delighted that James has decided to bring his considerable experience of leading transformational change to Open GI.
“For nearly 50 years, Open GI has been connecting brokers and insurers with the wider insurance ecosystem and in that time, our proposition has continually evolved to meet the changing needs of the market.
“We have embarked on a major transformation of the business and our platform offering, ensuring we can continue to adapt to the rapidly changing needs of the insurance sector and the growing pace and adoption of AI across the broker and insurer landscape. I am convinced James is the right person to lead Open GI into the future.”
James Barnard added:
“I’ve worked closely with Open GI throughout my career, and I understand the system, its capabilities and its limitations, but what attracted me most to the position was the possibilities that still lie ahead for Open GI and its partners.
“My priority over the coming weeks is to meet as many colleagues as possible across the business and to engage with brokers, insurers and partners as we begin to articulate the exciting future they can expect with Open GI.
“I’m delighted to be here, and I look forward to leading the business towards the next 50 years of innovation and success.”
Frequently asked questions
Who is the new CEO of Open GI?
James Barnard has been appointed as the new Group CEO of Open GI. He joins the specialist technology partner from Aviva, where he served as Chief Operations Officer of Aviva General Insurance, bringing extensive experience in leading transformational change within the insurance sector.
What is Open GI's strategy for AI?
Open GI is undergoing a major transformation of its business and platform offering to adapt to the growing pace of AI adoption. The strategy focuses on ensuring their technology meets the rapidly changing needs of the insurance sector and provides enhanced value for their 600+ broker and insurer customers.
How many customers does Open GI serve?
Open GI currently supports more than 600 customers across the UK and Ireland. As a specialist technology partner with nearly 50 years of experience, the company provides agility and control to brokers and insurers through its evolving platform and industry expertise.
About the companies
Companies in this story: Opengi
People in this story: Peter Thompson, James Barnard