VIU by HUB Survey Reveals 88% of Policyholders Demand Proactive Insurance Coverage Alerts

A new survey from VIU by HUB has revealed a significant gap in consumer expectations versus current insurance experiences. The data shows that 88% of policyholders want to be notified when their insurance coverage is not optimal before an incident occurs, highlighting a growing demand for proactive risk management.

The findings suggest that consumers are increasingly looking for their insurance providers to act as advisors rather than just reactive service providers. According to the report, a vast majority of respondents feel that timely interventions regarding coverage gaps could prevent financial hardship and improve overall customer satisfaction.